Before brands grow, organizations need alignment.
“The positive changes we implemented through the collaboration created stronger clarity, alignment and momentum throughout the organization.”
“The positive changes we implemented through the collaboration created stronger clarity, alignment and momentum throughout the organization.”
Things in Place™ is designed to create exactly that. A focused strategic alignment session designed to rapidly align vision, context, ambitions and direction before development, activation or execution starts.
What
Things in Place™ is a strategic alignment session that helps organizations create clarity before moving into growth, branding, activation, innovation or transformation trajectories.
In a focused 4–5 hour session, we collectively map the current reality, strategic ambitions, organizational dynamics and growth opportunities surrounding the project, organization or challenge at hand.
The objective is not endless discussion, but strategic alignment: putting the right things in place before decisions, development and investments accelerate further. Every session is tailored to the context, complexity and ambition of the organization.
Designed for
Exploring
What we explore
Although every session differs depending on the assignment, Things in Place™ typically explores themes such as:
- Why are we here?
- What is currently happening inside the organization, market or brand?
- What opportunities, tensions or growth barriers exist?
- What future direction are we trying to create?
- What should this project ultimately contribute to?
- What strategic, organizational or activation challenges must be solved?
- What needs to become clear before moving forward?
Depending on the trajectory, topics may include: brand positioning, organizational alignment, growth strategy, activation logic, stakeholder alignment, proposition development, innovation direction or experiential opportunities.
Objective
Create strategic clarity, alignment and momentum.
By the end of the session, all stakeholders should have:
- a clearer understanding of the context and challenge
- shared alignment around direction and priorities
- sharper visibility on opportunities and bottlenecks
- a stronger strategic foundation for next steps
- a more structured briefing for future development
In many cases, the session also reveals underlying organizational, brand or growth dynamics that were previously fragmented or implicit.
The process.
01
Preparation
Before the session starts, JORIS™ reviews the project context, gathers relevant input and prepares the strategic session structure, canvases and alignment flow.
02
Session
A focused 4–5 hour strategic alignment session with a maximum of 5 participants. The session can take place on-site or in a suitable external environment depending on the nature of the trajectory.
03
Follow-up
Deliverables
What you get out of Things in Place™
By the end of the session, all stakeholders should have:
- strategic context
- ambitions and objectives
- key insights and observations
- identified opportunities and challenges
- project scope and direction
- strategic focus areas
- recommended next steps
The document serves as a strategic reference point and briefing foundation for further development, collaboration or activation.
Session Information
What does the session look like?
- Duration: 4–5 hours
- Participants: maximum 5 people
- Format: on-site strategic alignment session
- Language: Dutch or English
- Deliverable: Project Context PDF
Setting
Things in Place™ works best in an environment that allows focus, openness and uninterrupted strategic thinking. A space with room for discussion, visual mapping and co-creation is recommended. Inspiring surroundings often contribute positively to energy, creativity and perspective. Where possible, limiting interruptions, notifications and operational distractions helps create deeper alignment and stronger outcomes.
